First World International Tequila Conference Presents
'The Truth About Tequila - An Industry in Change'
Five-day conference kicks off Sept. 13, 2009 in Guadalajara, Mexico

GUADALAJARA, Mexico, July 7 /PRNewswire/ -- TequilaTours.com today announced that early registration ends on July 31st for the first World International Tequila Conference. The conference, to be held in Guadalajara, Mexico, will be presented in English and offer industry professionals an insider's perspective about the Tequila industry, its history, culture, and internal workings. The conference will cover facts about regulations, production techniques, and future challenges faced by the industry, as well as focus on appreciation of fine 100% agave tequila.

Early registration is $450 USD per person. Regular registration begins on August 1st, and will cost $495 USD per person. Registration costs include entrance and transportation to all the events and distillery tours, conference materials, luncheons and receptions. Registrations after August 31st will be accepted depending on space and availability. Air travel to Guadalajara and hotel are not included in the registration fee.

This conference was especially developed to offer educational and networking opportunities to spirits industry professionals, international investors, brand developers, bar and restaurant managers, importers, distributors, researchers, journalists, and individuals interested in learning about the Tequila industry in-depth.

The conference includes:

- Meetings with Tequila industry dignitaries, The National Tequila Chamber, The Tequila Regulatory Council, distillery owners, and master distillers

- Industry workshops on government regulations, production techniques, and investment opportunities

- Visits to an agave plantation, and six specially selected tequila distilleries

- Formal tequila tastings held by professional tequila tasters

- Tastings of limited edition tequilas, only available in Mexico

Join us September 13-18th, 2009, in Guadalajara, Mexico, the heart of the Tequila production region. Complete conference details are available at www.tequilaconference.com

About the Conference:
The World International Tequila Conference coordination is being provided by TequilaTours.com. TequilaTours.com is registered with the Mexican Secretary of Tourism as a destination management and event organization, specializing in the Tequila Industry. It is headed by David A. Ruiz, Tequila expert and consultant.